It’s all About Training: How to Develop a Successful Corporate Training Program In 2020

It’s all About Training: How to Develop a Successful Corporate Training Program In 2020

Information needs to be imparted to employees in a quick, efficient and cost effective manner.  In 2018, total US training expenditures came to roughly $87.6 Billion, with almost a third of that going to travel, equipment and facilities.  While the money spent on corporate training is slowly decreasing year by year, it is clear that companies are not spending their money and time as efficiently as possible to meet their goals.

Creating highly skilled employees is vital to a company’s long term success.  Training not only enables each employee to succeed in their respective role but boosts their overall confidence and self-worth.  Having employees who feel invested in will likely provide results far beyond the scope of the basic expectations set.

Are there set parameters on how to develop a successful corporate training program?  While there is no clear cut outline for a perfect training, as each company has its own needs and limitations, there are certainly some tips that companies can implement to increase their chances that information will be absorbed most effectively.

What Tools Are Missing?

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Companies are filled with old tools, flat content, and archaic ways of delivering training.  Employees are typically asked to attend tedious meetings in large, soulless auditoriums. Some might even have to hop on a plane and travel across the country to get there.  They are tasked to absorb an obscene amount of information all at once. Here are a few tips to incorporate into your corporate training program as soon as possible:

Embrace micro-learning

Employees do not have a lot of spare time between balancing their careers and personal lives.  If you give them a brochure of documents to read or put together a powerpoint presentation with a novel’s worth of information on each slide, you can almost guarantee that your employees will absorb very little of it.  

Nowadays, we can now deliver learning in small, manageable chunks that employees can consume in their free time.  From their smartphone, they might watch a video, play audio, view slides of a presentation, or even play an educational game on their commute home.  Micro-training will keep employees at ease, while increasing the amount of information they will absorb.

The flexibility and affordability of such a model speaks for itself.  It’s also faster to deliver and easier to gauge the progress of each employee.  Incorporate micro-learning into your corporate training program immediately and reap the benefits of less stressed, more knowledgeable employees soon after.

Incorporate eLearning to increase engagement

It may be time to upgrade your infrastructure before your next corporate training session.  This does not mean you have to completely abandon your traditional learning styles altogether.  But I think we can agree that seating employees in a large auditorium and expecting them to passively receive a lecture is not going to help them remember the vital points and elements of the training.  Instead, why not place employees in an eLearning environment?    

On a virtual classroom platform, employees can discuss in a more intimate settings.  They can brainstorm and collaborate on an interactive whiteboard, role play different scenarios and work in smaller groups in a private breakout room, and take shareable notes on the vital subjects they are learning.  If these training sessions are engaging, it is increasingly likely the knowledge will stick.

Access learner progress

One of the main problems of most corporate training programs is the inability to track the progress during the process.  The end of a training session is not the best time to realize the session was not effective. Some companies are legally bound to be compliant to a diverse  set of rules and regulations, so it is absolutely essential that the necessary information gets communicated effectively to employees.  

With online learning, you can administer multimedia quizzes which grant you the ability to assess learner understanding in real time.  If the message is clearly not being communicated effectively based on the scores of the employees, you can tweak the training accordingly.

Another benefit of  elearning is the ability to not only track employee attendance with ease, but to ensure they are actually paying attention to the lesson. Some elearning platforms offer a browser focus alert feature that signals the instructor that an employee is not paying attention to the main browser (perhaps distracted by Facebook?) and in turn not absorbing the training material.  Employers can access session statistics to verify later.

Make materials available

We’ve already discussed the importance of micro-learning that allows your employees to consume bite-sized nuggets of materials to help move them along the path of learning at their own pace. It is also vital to create a whole ecosystem of learning that students can access at any time. 

Employers who incorporate online learning into their corporate training can utilize an On Demand Section to organize learning material for employees.  Employers can create chapters of learning filled with presentations, required reading, video presentations, audio podcasts, and quizzes.  Recordings of previous workshops or conferences can also be shared as reference for employees. By always being able to access the most current materials, employees will likely absorb vital material much quicker. 

Why Invest in Corporate Training?

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Investing in your employees is key to the growth of your company.  Organizations continue to miss the boat on this principle and in turn suffer severe skills gaps.  Some companies say it can take anywhere from three to five years to take a professional employee and make them productive.  Companies must not only train in the most effective manner, but also retrain employees and help them master the skills to grow.  

Today’s employees demand opportunities to learn.  According to a Gallup report from 2016, almost 90% of millennials say learning and development in the workplace is important to them.  Since roughly 75% of the US workforce will be made up of millenials, companies will have to make a point to be committed to the development of employees.

A company’s bottom line is protected by developing a successful corporate training program, as hiring externally is more expensive than simply training the employees you have.  And quite simply, companies have reported anywhere between a 14%-29% increase in profit when working to fill the knowledge gap of employees by focusing on their strengths.  Helping them helps you and your company blossom into all it could be. Knowledge is power!       

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Newrow Smart is the next-generation Virtual Classroom platform used by enterprises worldwide to engage their employees. Deliver e-Learning and training courses that keep participants focused and receive measurable data-driven insights for business improvement.

Danny Swibel

Danny Swibel is the Customer Success Manager for Newrow, a company dedicated to helping corporations and educational institutions distribute their knowledge easily, elegantly and personally through virtual classrooms, webinars, and online courses. After completing his Masters degree, Danny has over 15 years of experience working in video, television and media. Danny is responsible for ensuring customer success, content writing and product marketing for Newrow.

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